May 22, 2020

CEIR Shows Support for Go LIVE Together

The Center for Exhibition Industry Research (CEIR) contributed $50,000 to the Go LIVE Together initiative. The economic impact of COVID 19 has drastically impacted the exhibitions and events industry, which CEIR continues to research to educate live event professionals. CEIR’s mission is to provide industry-leading, objective research on the exhibitions and events industry.

"Federal aid would provide a much needed boost to our industry as we work our way back to the upward growth we have experienced for many years prior to this health crisis,” said CEIR CEO Cathy Breden, CMP, CAE, CEM. CEIR serves to advance the growth, awareness and value of exhibitions and other face-to-face marketing events by producing and delivering knowledge-based research tools that enable stakeholder organizations to enhance their ability to meet current and emerging customer needs, improve their business performance and strengthen their competitive position.